I remember as a kid mom sending me to the grocery store for a half LB. Of cheese, 1/4 LB. Of bologna...etc....how about the same thing when buying your ticket at the gate..... if your team is winning every week 75 to 0, 66 to 7...etc....give us a option to buy 2 qtrs or 3 qtrs of a game instead if $10 every week and throwing the rest away